On June 3, 2024, the founders of RougeLink, Xiaoyan CHEN and Ni PAN presented in a workshop organized by CEIBS at Station F, the world's...

Yi Ge (衣哥) is a leading livestreaming sales expert on the Douyin platform. With a massive fan base of over 30 million followers , he has...

In 2023, China TikTok’s luxury short videos averaged over 13 billion views per month, with luxury live streams attracting over 22...

Douyin's e-commerce soared during Lunar New Year with emotion-driven advertising and strategic promotions.

OLAY, as a beauty brand under Procter & Gamble, one of the world’s largest consumer goods companies, is a world-renowned skincare brand....

On September 6, 2023, a significant event for the Douyin E-commerce Global Shopping industry unfolded in Shanghai. Themed "Dance Through...

There are many tactics on optimizing operation of Douyin (TikTok China), and understanding its algorithms and mechanisms is the crucial...

The curtain has fallen on the 2023 Double 11, and as anticipated, the fervor for shopping that has characterized previous years continued...

In this era of globalization, finding a reliable and beneficial sales platform is crucial for many cross-border e-commerce sellers. If...

The huge growth of Douyin (TikTok’s China sibling) has led to an increasing number of advertisers using the platform to launch their...